The annual tradition continues with added features to enjoy with family and friends this holiday season.  This will be a festive event for everyone to enjoy!  Downtown Upland is transformed into a winter wonderland featuring:

Traditional Hometown Parade
     *Highlighting the festive Downtown and the beauty of our community.

Concert Featuring Pop Vision
     *Enjoy the winter night with a concert featuring your favorite dance music and a few holiday tunes too.

Kids Play Zone
     *Pet live Reindeer, and enjoy a Holiday Train Ride, Pony Rides, Bounce Houses, games, holiday crafts, face painting, and more.  Some activities offered for a nominal fee.

Photos with Santa
     *Bring your camera and your smile.

Expanded Food Vendors
     *Dine at one of the many local restaurants or enjoy a treat at the many food vendors featuring a variety of international delights.

Holiday Craft Boutique
     *Start of finish your holiday shopping at the quaint stores and shops or find a unique gift from a crafter at the boutique.

Event Sponsors

• Sponsorships will be accepted now through November 16.
• For additional information, please call (909) 931-4280

**PLEASE CHECK BACK FREQUENTLY FOR UPDATES**

2024 HOMETOWN HOLIDAY PARADE SPONSORSHIPS

SHINING STAR SPONSOR:
     Burrtec Waste Industries Inc.:  Burrtec Waste Industries, Inc. Website
     
SHIMMER SPONSOR:
     Southern California Edison:  Southern California Edison Website

TWINKLE SPONSORS:
     Upland Chamber of Commerce
     Supervisor Curt Hagman
     Rasing Cane’s Chicken Fingers
     Holliday Rock
     West Coast Arborists, Inc.
     Upland Modern Dentistry
     Ad America
     Ken Graphics